By Anthony Dase What makes realtor postcards leads so powerful? One word: “unsolicited”. Those FSBO newspaper and online leads are getting bombarded by agents everyday, these leads are shopping for the lowest rate, and those agents are dropping their commissions below what is acceptable. When you generate your own postcard leads they are exclusive, meaning […]

By BuildYourHomeBiz.com You know those companies that boast that they can increase your hits significantly, and for free? Like many sparkly-eyed hopefuls online, I once used a traffic-generation service. My blissful daydreams included visions of $10,000 cheques arriving in the mail, after hordes of eager customers pushed and shoved for the opportunity to throw their […]

By Jason Scott When you’re surfing around on the Web to your favorite sites, what is it about them that makes you come back? What MAKES them your favorite sites? Good, reliable information? Absolutely. But you never would have gotten to that great information if they didn’t first gain the most important characteristic a Web […]

By Kyle French We all have things we don’t like to do; things that aren’t pleasant, but are also not difficult. Shoveling dirt, picking up after your dog, and changing a diaper are all examples. Another example is picking up the phone and calling your past clients. Many people are systematic about sending a newsletter […]

By Molly Gordon niche…1. A recess in a wall, as for holding a statue. 2. A cranny, hollow, or crevice, as in a rock. 3. A situation or activity specially suited to a person’s abilities or character. 4. Ecol. a. The set of functional relationships of an organism or population to the environment it occupies. […]

By Gary Ruplinger One of the most powerful ways to bring traffic into a website and build links is to use press releases. If you’re using online methods to distribute your press release, you’ll find that every time you submit on, it will bring in both traffic and links. Even if your press release doesn’t […]

By Bernadette Doyle I recently received the following question from a reader: “I’m not getting massive success with the marketing I’ve done so far. In fact, not one person has called me because they’ve seen my flyers. I’m starting to think people may be turned off by them. Any suggestions on how I can judge […]

By Maury Wilks Blogs, or weblogs, are websites featuring diary-type entries displayed in chronological order, often providing commentary or news on a particular subject. Blogs may combine text, images, and links to other sites related to the subject matter. Many blogs also have features that allow readers to comment on them. Though most are primarily […]

This sounds really silly at first glance, but if you compared the relationships most companies have with their clients to the relationships of everyday life that don’t involve money, it’s hard not to cringe. Seriously, think about it. Most companies don’t communicate with their clients for months on end, then, when the company really needs […]

By Sandy Reed   Often the most profound bits of wisdom are revealed in mundane situations. This morning I finished up a bottle of body oil and noticed that it felt really good to know I had used it all up, wasting none of its contents. This led me to think about my life. When […]